“Boise Rec Fest was a well organized popular event that far exceeded my expectations for its inaugural year. We went through more than 500 travel guides and maps. What impressed us the most was the quality of visitor to our booth. Our crowd skewed towards couples and families, sincerely interested in recreational activities found throughout the state. We met many new residents to the area and several college co-eds getting ready to move to other parts of the state in the fall who were seeking recreation information about their new home. Our regional organizations reported robust interest in their parts of the state as well. I am now actively endorsing this event to our tourism suppliers around the state as an excellent venue to inspire a quality audience to become their customers.

Karen Ballard - Administrator, Idaho Division of Tourism

“Boise Rec Fest provides the perfect venue to celebrate all that there is to do in Idaho and pairs those in-the-know with those who want to be. The festival weekend was well attended and a very worthwhile opportunity for our agency’s staff to interact one-on-one with individuals thirsty for knowledge on how to best experience Idaho’s recreational offerings.”

Jennifer Wernex - Communications Manager, Idaho Parks and Recreation

“Our participation in the 2010 Boise Rec Fest allowed us to get in front of our core summer audience and deliver messaging that would have cost thousands more if we had purchased the media ala carte.  We found the Rec Fest to be well attended and our booth experienced strong traffic flow during the entirety of the event.  The major impact of the Rec Fest for Brundage Mountain was that it occurred just days prior to our summer opening.  We were able to push specific products to a very interested audience and it was no surprise that the summer of 2010 ended up being a record year in terms of revenue.”

Jared Montague - Director of Sales and Marketing, Brundage Mountain Resort

“Overall we felt this was a great show for us to attend, we were excited to tell people about all the recreation we have to offer in Southeast Idaho and the attendees were very receptive with our information.  We plan to attend this show again next year, keep up the good work.”

Destiny Egley - Grant Administrator, Pioneer Country Travel Council

“In a city where playing outdoors is such an essential part of the culture, events like the Rec Fest serve as a rite of passage - a place for the uninitiated to learn how to take that first step outside.”

Kyle Cassidy - Editorial Director, Wend Magazine

“The event was a great success for us - lots of people stopped by and I think we raised the community awareness about what we are doing and the Garden City bike ban. “

Gary Segers - Citizens for an Open Greenbelt

“Ruggid Gear would like to thank the Boise Rec Fest staff for making our product debut to the public a successful endeavor.  The festival afforded us the opportunity to publicly display, for the first time, our new adventure trailers.  Our trailers were well received by the local community and it gave us the exposure we were hoping for.  We hope to be back next year to support what is sure to become an annual event.”

Ian Shewring - Owner, Ruggid Gear

“Boise Weekly spent two days at Rec Fest handing out thousands--literally--of red BW Frisbees.”

Rachael Daigle – Editor, Boise Weekly

“It was a really great event for Hillside to the Hollow… Lots of people stopped by our booth, we got some pretty heavy traffic… When not working the booth, I was able to check out the other exhibits and there was a lot of stuff I learned about and was interested in.  From local vendors like Bikes to Boards, organizations like SWIMBA, and the Treasure Valley Land Trust (our booth neighbors) who are partnering with our coalition on our campaign to preserve the Hillside to the Hollow area...  I would say it was definitely a successful event and I look forward to next year.”

Matt Ciranni - Hillside to the Hollow Coalition

“When someone asked the other day about why they should participate in the upcoming “Rec Fest” I was a bit stunned and a bit in awe. It had never occurred to me that there was any other train of thought than where I stood: “Community commitment makes a capable community.”.... So, why should I be involved in “Rec Fest?” The answer is obvious: Become part of your community.”

Robb Hicken - Managing Editor, Idaho Business Review


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